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June 7, 2017
The most powerful economies on the rise and the growth of the translation industry

As the world-wide economies continue to soar, so does the growth of the translation industry and the need for professional, affordable, and high-quality translation and localization services.

 

Emerging economies on the rise

Emerging economies, especially, are playing catch up with the advancement of the globe and are predicted to overtake many of those currently at the top of the list by 2020.

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April 28, 2017
81 million generation X’s and their consumer behavior

Brands spend a lot of time worrying about Generation X. They worry about engaging them and retaining their loyalty. Generation X is the 34 – 45-year age group who now have more spending power than any other group.

Look at the figures:

  • There are 81 million people that make up Generation X
  • They have 31% more spending power than any other generation
  • 60% use a smartphone every day
  • Only 4 out of 10 stick to brands that they like

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April 14, 2017
Who really buys translation services?

How many businesses do you know of that buy translation services? In fact, 59 percent of marketers say there is no money for translation. But, there are several industries that can benefit greatly from translation services to reach a wider market.

5 Sectors that benefit from translation services

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